Visual Identity for Jeans Company

School assignment held by Volontaire to make the Swedish brand JC the natural choice when buying jeans.

Kristofer Lindgren, Petter Monsen and I created a new Jeans Company with a new visual identity and a new way to buy and love your jeans. The post package lets you send your jeans back to the store for repair or exchange, so that you always have your favourite pair of jeans. 

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